PRTech Studio
Social Listening Strategy
Know what the world is saying. Act before it matters.
Your brand is being discussed on social media right now — by customers, critics, journalists, and competitors’ audiences. Your team doesn’t have the tools or the time to track it, interpret it, or act on it. PRTech Studio runs your social listening operation end to end: monitoring, AI-powered analysis, and monthly intelligence reports that tell your comms team exactly what is happening and what to do next.
Three problems we solve
01 Invisible conversation
Audiences are discussing your brand, sector, and leadership on social platforms — and you have no visibility into what they’re saying.
02 No early warning system
Reputation crises begin online, hours or days before they reach the media. Without listening, you are always reacting too late.
03 Data without meaning
Your team may have access to a tool, but raw mention counts and sentiment scores don’t tell you what to do. We do.
Our listening methodology
- Define keyword architecture covering brand, competitors, industry, and crisis watchlist.
- Deploy always-on monitoring across X, Instagram, LinkedIn, TikTok, YouTube, and regional blogs.
- Apply AI-assisted theme extraction and sentiment analysis, available in multiple languages (EN, DE, FR, IT, AR).
- Layer competitive share-of-voice benchmarking against up to 10 brands.
- Deliver monthly social intelligence report with executive summary and recommended actions.
Three service tiers. One clear outcome: strategic clarity.
TIER 1
Listen
USD 2K / month
- 1 brand, 1-language monitoring
- 2 competitor profiles
- 3 core topic clusters
- Monthly social intelligence report
- Crisis alert protocol (24-hr response)
- Sentiment trend analysis
- Monthly PDF delivery
6-month retainer
TIER 2
Analyze
USD 4K / month
- Up to 3 brands, 2-language monitoring
- 5 competitor profiles
- 8 core topic clusters
- Monthly report + fortnightly snapshot
- Priority crisis alert (4-hr response)
- Fortnightly 30-min strategy call
- Live Looker Studio dashboard
- Quarterly strategy review
6-month retainer
TIER 3
Strategize
USD 7K / month
- Up to 6 brands, 4-language monitoring
- 10 competitor profiles
- Unlimited topic clusters
- Monthly report + weekly snapshots
- Crisis alert: 1-hr response + brief
- Dedicated named analyst
- Predictive signal flagging
- Live dashboard + quarterly review
- Annual competitive landscape report
12-month retainer
Add-on services
Available standalone or attached to any tier.
- Crisis deep-dive memo — USD 2K
- Campaign / event listening window — USD 3K
- Competitive landscape deep-dive — USD 2.5K
- Audience audit in additional language— USD 1K
- Executive online presence report — USD 1.5K
Why PRTech Studio, not a tool?
Social listening tools sell dashboards and mention counts. We sell strategic judgment.
- We speak the language of a comms professional, not a data analyst.
- We understand regional social dynamics and digital culture.
- We use AI to process at scale, and human analysts to ensure relevance.
- We are based at Dubai AI Campus, meaning institutional credibility and first-mover technology access.
PRTech Studio
Next-Gen PR Intelligence
prtechstudio.com